Digital Media Manager

• Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media, and display advertising campaigns.

• Design and execute digital / Social media Ads/ Email campaigns according to business goals.

• Design, build an effective media buying strategy.

• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• Identify trends and insights, and optimize spend and performance based on the insights

• Brainstorm new and Digital creative growth strategies

• Plan, execute, and measure experiments and conversion tests and establish our web presence.

• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points

• Instrument conversion points and optimize user funnels

• Coordinate and manage the placement of all digital content such as website, blogs, press releases and podcasts, infographics, videos etc.

• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate.

• Responsible for the budget spending and analysis.

• Creating - Coaching and developing a team.

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