· Develop a marketing annual plan and yearly calendar aligning with the Company’s strategy and objectives, and focusing on sales targets.· Agree upon the annual Marketing budget in coordination with the CCO.· Draft a detailed brief of marketing and advertising activities that include digital, outdoor, and event-based.· Develop and oversee the implementation of customer care policies and procedures to improve customer satisfaction and eventually customer experience. rates.· Contribute to setting branding & marketing strategy for new products and projects · Manage overall marketing activities that include market research, analysis of sales and marketing trends, and advertising and marketing promotional events.· Formulate, organize, and develop marketing activities by identifying the current leads, opportunities, and new market opportunities.· Keep in touch with Market trends and review/amend plans accordingly in line with the evolving market conditions.· Analyze competitors’ performance by monitoring their marketing activities, collecting & analyzing all the data related to their sales, and defining the competitors’ recent selling status.· Supervise all the communication & Digital activities including, corporate website, CSR events, social media activities and insights, loyalty programs, all editorial materials, etc.RequirementsEducation:Bachelor's degree in Marketing or any relevant major.Computer Skills:Excellent at Microsoft Office (word-PowerPoint-Excel)Years Of Experience:Minimum 10+ years of experience in the same field.(Fashion Marketing )
